Daisy fleabane

Daisy fleabane is a cheerful, easy-going wildflower that produces masses of small white-to-pale-lavender daisy-like blooms from late spring through autumn, attracting a wide range of pollinators. It grows readily in average to poor soils in full sun to partial shade and requires minimal care beyond occasional deadheading to tidy up and encourage continued blooming. It self-seeds freely, so deadhead after flowering if you wish to limit its spread in the garden.